The National Speakers Bureau (NSB), and their counterpart Global Speakers Agency (GSA) are your source for leading speakers across North America and sole agent to many of Canada’s most prominent individuals. NSB has an international reputation for providing fast, friendly, knowledgeable support, and worldwide speaker access. 76design was asked to improve NSB and GSA identities and websites.
Identity Development
76design worked with the National Speakers Bureau to update their brand identity for both NSB and GSA. 76design created a logo that was simple, modern and professional. The concept speaks of the diverse range of speakers available. No matter the audience, the event, NSB and GSA has the right speaker for you. Each colour would be associated with a specific organization respectively.
Website
The primary goal was to establish the new identity as well as to showcase the personalities of the speakers. The centerpiece of the homepage is a speaker/topic showcase which interactively introduces the visitor to the top speakers and key speaking topics of the moment. Speaker information is gathered from multiple sources into the site, and reformatted to a clean & concise presentation which includes videos, news, presentations, bios, and other related items. In addition, the visitor can browse through the speaker by name or topic, or search for speakers by keyword. Once located, speaker information can be printed, or shared with friends.
