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Thornley Fallis
Thornley Fallis
Thornley Fallis is an innovative marketing agency. We help organizations reach, connect with, and build and sustain positive relationships with their communities through the integrated use of on-line and off-line communications tactics.
Latest Posts
Radian6 Launches Real-Time Monitoring And Engagement Console
Radian6 has announced a new tool that has the potential to be a paradigm shift in how companies manage their social media monitoring programs. The Radian6 Engagement Console combines two of the best tools out there – Tweetdeck and Radian6 – in an Adobe ...
(Read More)Social Mediators 4 – Social Media in Government and Automated Sentiment Analysis
In this week’s episode of Social Mediators, Terry Fallis, Dave Fleet and I talk about government and social media as well as the measurement of sentiment in social media. Terry suggests that government departments seem to be lagging government agencies, with their narrower ...
(Read More)FourWhere Mines Foursquare For Venues, Tips
This morning, social media monitoring and analysis provider Sysomos launched a new service, FourWhere, which mashes-up Foursquare and Google Maps to show the places visited by Foursquare users and see the tips that they’ve left. Frankly, I’m surprised ...
(Read More)Evolving the Social Media Marketing Ecosystem
In January this year I put forward my thoughts on the social media marketing ecosystem in which we operate in 2010. It looked like this: While this relatively complex model is great to help shape the thinking of organizations wrestling with a plethora of ...
(Read More)The great Ian Ferguson “blurbs” The High Road
Ian Ferguson is wonderful writer and a very funny guy. I read his Leacock-winning book, Village of the Small Houses, some years ago, so I was thrilled to meet Ian at last year’s Leacock Luncheon. What a great guy. We’ve maintained contact via email and Facebook ever ...
(Read More)Voting for Canada Also Reads opens! So VOTE!
Vote early and vote often. But seriously, if you have a moment, head over to Canada Also Reads and register your vote. The polls are open until March 12th at 1:00. The winner will be announced on Monday, March 15th. Consider this to be part of your obligation as Canadians! ...
(Read More)Online Video: Crash Course in Not-So-Literal Messaging
How many times have we seen the seatbelt safety crash simulation – slo mo crumpled steel and shattered glass. The modern audience is a jaded bunch, we have -seen it all-. So what does it take visually to shake people from their complacency. The Sussex Safer Roads ...
(Read More)Inside PR #194 – Wednesday, March 3, 2010
Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry, Dave, Martin and Cheryl Breen are live ...
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